Create a comprehensive guide that educates digital marketing strategists on the concept of ad targeting and provides actionable insights for utilizing ad targeting options like connections and fan pages to effectively reach the desired audience, ultimately maximizing ad reach and engagement. This guide will help strategists understand the importance of ad targeting and provide them with specific strategies and best practices for leveraging connections and fan pages to target the right audience effectively, resulting in increased ad reach and engagement.
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Way back in January 2023, I shocked everyone in my industry of content marketing when I revealed that I had crossed over to the Dark Side 🤖. Specifically… I had joined Content at Scale as their VP of Marketing. Coming from someone who built her businesses on the back of human writing (think thousands of […]