Evaluate and compare online advertising tools to help solopreneurs achieve business success by selecting the most effective options. This task is important because it allows solopreneurs to make informed decisions about their online advertising strategies, maximizing their chances of success. The benefits of this task include increased visibility, targeted marketing, and improved ROI for solopreneurs, leading to business growth and increased profitability.
If you’re a small business owner or marketing manager, chances are you’ve heard of a keyword cluster. This SEO strategy involves grouping together similar keywords to target a specific audience with your content. For example, let’s say you own a women’s clothing store. You might create a keyword cluster around the following terms: “women’s clothes,” […]
Well, it was time. At the rate we’re growing (incredibly fast for just a five-month-old startup baby)–we needed a new look to match the vision of where we’re going. The first iteration of our branding was a simple, three-minute idea thrown together on a quick Friday. Today’s new branding took over a week, five thinking […]
According to HubSpot’s State of Marketing report, 76% of companies are already using marketing automation, and 26% of those that are not are planning to use it. Are you also considering automating your marketing, but don’t know where to start? What do you need to know before automating your marketing? Before taking the leap into […]
Have you ever experienced the dreaded writer’s block? It can be a frustrating experience that stalls creativity and leaves us feeling stuck. What to do when you get writer’s block? First, writer’s block is a common phenomenon. You’re not alone. A 2017 study revealed that 70% of students experienced writer’s block occasionally while 24% nearly […]
Artificial intelligence is revolutionizing the way we write copy. This technology offers an unparalleled degree of efficacy and accuracy, enabling authors to generate compelling copy with less effort. Learning how to use AI for your copywriting can totally change the way you scale your content marketing efforts. Why do you need AI for copywriting? Because […]
This article considers the effect Bard and ChatGPT AI chatbots will have on search and SEO. Learn how or if you have to adjust your SEO and content strategies.