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Real Examples of Automated Blogs

Julia McCoy
Monday, 7th Aug 2023
Julia McCoy
5 min read · Jan 11 2022
Real examples of automated blogs

Have you ever wondered how some blogs seem to update their content daily, almost like they have an endless supply of ideas and time? 

Well, that’s where the world of automated blogs comes into play!

On average, bloggers are publishing 1200+ words per blog post and it’s taking them 4 hours and 10 minutes to manually write each piece.

But thanks to automation, you can now run your blog on autopilot, churning out fresh and engaging articles without the need for constant human intervention.

Sounds like a dream, right? 

These automated blogs utilize cutting-edge technology and smart algorithms to create, curate, and publish content automatically. 

Let’s dive into the fascinating realm of automated blogs and explore how they work their digital magic to keep readers hooked and informed!

Table of Contents:

What Does Automated Content Creation Mean?

Automating content creation is the process of using AI tools to generate written, visual, or video content efficiently and effectively. It’s a key strategy for businesses looking to seize tomorrow’s digital opportunity today.

The term “automated” might suggest that human input isn’t necessary — but this couldn’t be further from the truth. In reality, these tools require specific guidelines and instructions in order to produce high-quality output.

In addition to blogs, other forms of online communication platforms such as social media posts and email newsletters can also benefit from automation. 

Benefits of Automating Content Creation

Blog automation offers several benefits that can significantly enhance the efficiency and effectiveness of content creation and management.

Increased efficiency: Automated blogging can save a substantial amount of time and effort. It streamlines the process of content creation, curation, and publishing so you can focus on other important tasks such as content strategy, promotion, and engagement with readers.

Consistent content generation: With automation, you can maintain a consistent publishing schedule. This regularity keeps your audience engaged and coming back for more, as they know when to expect new content.

Cost-effectiveness: Once the automation system is set up, the ongoing cost of content creation reduces significantly compared to paying writers for every piece of content. It can be a cost-effective solution for small businesses and startups with limited budgets.

Scalability: Automated blogs can help you scale content effortlessly. Whether you have ten or a thousand articles, automation can handle the workload, ensuring that your blog can grow without overwhelming your team.

Speedy content delivery: AI writing tools can process and publish content within minutes! This is especially beneficial for breaking news or time-sensitive topics where being the first to publish can make a big difference.

Data-driven insights: Automation can analyze user engagement and behavior, providing valuable data and insights into content performance. This information can help refine your content strategy and tailor content to better meet your audience’s preferences.

Elimination of repetitive tasks: Mundane tasks like formatting, tagging, and SEO optimization can be automated, freeing up your human writers to focus on creativity and higher-level tasks.

Multilingual content: Translation bots enable the creation of content in multiple languages, expanding your blog’s reach to international audiences.

Content personalization: Automation can help personalize content based on user preferences, behavior, and location, enhancing the user experience and increasing engagement.

Diverse content types: Automation can create various content formats such as infographics, data visualizations, and video transcripts, enhancing the overall appeal of your content.

While automated blogging offers these advantages, it’s crucial to maintain a balance between automation and the human touch. Human oversight is essential to ensure content quality, accuracy, and adherence to ethical standards. 

Combining automation with human curation can lead to a powerful content strategy that maximizes the benefits of both approaches.

Real Examples of Automated Blogs

Here are some real examples of automated blogs:

The Associated Press

The AP uses a system called Automated Insights to generate sports and financial news articles. The system uses natural language generation to turn data and statistics into readable news stories like this:

Since partnering with Automated Insights, The AP has increased its earnings reports per quarter from 300 to 3,700 articles.

Bloomberg

Bloomberg employs an automated blogging system called Cyborg to quickly generate market updates and financial news based on real-time data. The company has also developed its own GPT-3 model that can assess whether headlines are bullish or bearish for investors as well as suggest headlines based on a short blurb like the one below:

The Washington Post

The Washington Post used Heliograf to create stories for the 2016 Rio Olympics and has now expanded to cover election results, crime, real estate, and financial announcements. Here’s how these AI updates looked on Twitter:

Forbes

Forbes utilizes an automated content creation platform called Bertie to assist its writers in generating draft articles and headline ideas. While not entirely automated, it helps with content suggestions and streamlining the writing process.

Reuters

Reuters employs an AI-powered system called Lynx Insight to write brief news stories, particularly in areas such as corporate earnings reports.

The Guardian

Guardian Australia publishes news stories written an automated system called ReporterMate. The bot takes a dataset and a story template and turns it into a news story with minimal human intervention.

Buzzfeed

Buzzfeed announced that it was using OpenAI’s ChatGPT to create content, including its highly popular quizzes and travel guides. This has led to a 200% increase in its stock prices.

Weather.com

The Weather Company, which includes Weather.com and The Weather Channel, is powered by IBM’s forecasting engine that uses AI to integrate input from nearly 100 forecast models around the world — making it easy for users to access the latest weather information.

Flipboard

Flipboard employs automated algorithms to curate personalized news feeds for its users, based on their interests and reading habits.

Google News

News aggregation websites aggregate news articles from various sources using automation to provide users with a comprehensive overview of current events.

Content at Scale

Our blog at Content at Scale has close to 400 articles that are 80-90% written by AI and 10-20% humanly optimized. These include blog posts, case studies, quarterly reports, product announcements, and industry news — and every single one started as an AI-written draft, including what you’re reading right now. 🤯 (Want to leverage AI and scale your content like us? Find out how.)

These examples demonstrate the diverse applications of automation in the blogging and news worlds. Automation continues to play an increasingly significant role in content creation, distribution, and user engagement across the digital landscape.

It’s important to note that while these blogs use automation to some extent, they often combine it with human curation and editing to maintain quality and accuracy. Automated blogs are powerful tools, but they still rely on human oversight to ensure that the content meets professional standards and remains ethically sound.

Best Automated Content Creation Software

Let’s take a look at five outstanding examples of automated content creation software that can help you efficiently automate your blog.

ChatGPT

OpenAI’s GPT-3 is a language model capable of generating human-like text. It can be integrated into various applications to automate content creation, including chatbots, writing assistants, and content generation platforms.

Content at Scale

Content marketing is an end-to-end publishing tool that can produce high-quality blog posts with an average word count of 2,667 words. In addition to generating well-researched and well-written content, Content at Scale provides a detailed SEO report that includes recommendations for titles, meta descriptions, URL slug, and secondary keywords to improve your SEO score. It also syncs with WordPress so you can publish directly to your WP blog.

ShortlyAI

ShortlyAI is an AI-powered writing assistant that helps users create product descriptions, social media content, and more. It leverages GPT-3 to provide high-quality content suggestions and automated writing.

Quillbot

Quillbot is a paraphrasing tool that uses AI to rephrase sentences and paragraphs while retaining the original meaning. It’s useful for content rewriting and avoiding plagiarism.

Wordtune

Wordtune is another AI-powered writing assistant that offers content suggestions and improvements for clarity, conciseness, and style. It helps users refine their writing and express ideas more effectively.

Remember that while automated content creation tools can be helpful for generating ideas and drafts, human oversight and editing are still essential to ensure the final output meets quality standards and aligns with the intended message. Always review and refine your AI content before publishing or sharing it.

8 Ways to Automate Your Blog with Artificial Intelligence

The arrival of artificial intelligence has opened up new avenues for bloggers. With AI, you can now efficiently automate running your WordPress blog.

Here are eight ways to automate your blog with artificial intelligence:

  1. Automated content generation: AI-powered tools like Content at Scale can automatically generate blog posts and articles. You can provide prompts or keywords, and the AI will produce human-like content for you to review and refine.
  2. Content curation: AI algorithms can curate relevant content from various sources based on your blog’s niche and interests. Automated content curation tools can save you time by gathering valuable articles, videos, and images to share with your audience.
  3. Social media automation: Integrate AI-driven social media management tools to schedule and publish your blog posts automatically across various platforms. These tools can also optimize the posting time based on your audience’s engagement patterns.
  4. Personalization and recommendations: Implement AI-powered recommendation systems to personalize the content displayed to each visitor. AI can analyze user behavior and preferences to suggest related blog posts or products, enhancing the user experience.
  5. SEO: AI-based SEO tools can help optimize your blog posts for search engines. They can suggest relevant keywords, analyze your content’s readability, and provide insights on improving search rankings.
  6. Language translation: Expand your blog’s reach to a global audience by integrating language translation tools. These can automatically translate your content into multiple languages, broadening your readership.
  7. Chatbots for customer support: Employ AI-driven chatbots on your blog to handle common reader queries and provide instant support. Chatbots can engage with visitors 24/7, enhancing user experience and reducing the need for human intervention.
  8. Data analytics and insights: AI analytics tools can process vast amounts of data and provide valuable insights about your blog’s performance. From user behavior to content engagement metrics, these insights can guide your content strategy and help you make data-driven decisions.

Best Practices for SEO Content Generation

SEO content generation is a crucial aspect of any successful digital marketing strategy. By creating high-quality, SEO-friendly content, you can attract organic traffic, improve search engine rankings, and engage your target audience. 

Here are some best practices for SEO content generation:

Keyword Research: Start by conducting thorough keyword research to identify relevant and high-traffic keywords related to your topic. Use tools like Google Keyword Planner, SEMrush, or Ahrefs to discover valuable keywords that align with your content topic.

Focus on Quality: Prioritize creating high-quality content that offers value to your readers. Search engines favor content that is informative, well-researched, and provides solutions to users’ queries.

Write for Your Audience: Understand your target audience and write content that addresses their needs and interests. Tailor your writing style and language to resonate with your readers.

Use Long-Form Content: Long-form content (1,500 words or more) tends to perform better in search engine rankings. It allows you to cover topics comprehensively and provides more opportunities to target relevant keywords naturally.

Strategic Keyword Placement: Incorporate your target keywords strategically throughout your content. Place them in the title, headings, subheadings, introduction, conclusion, and naturally within the body of the article.

Optimize Meta Tags: Write compelling meta titles and meta descriptions for your web pages. These tags should include relevant keywords and accurately summarize the content to encourage click-throughs from search engine results pages (SERPs).

Use LSI Keywords: Include Latent Semantic Indexing (LSI) keywords, which are related terms and synonyms of your main keyword. This signals to search engines that your content is comprehensive and relevant to the topic.

Mobile-Friendly Design: Ensure that your content is mobile-friendly as more and more people access Web content from their mobile devices. Responsive design and fast-loading pages are essential for good SEO.

Internal Linking: Include internal links to other relevant pages on your website. This helps search engines understand your site’s structure and improves user navigation.

External Linking: When appropriate, link to authoritative external sources that support and enhance your content. It signals to search engines that you are providing valuable information.

Regular Updates: Keep your content fresh by updating and republishing older articles with new information or insights. Search engines tend to favor up-to-date content.

User Engagement: Encourage user engagement through comments, social sharing buttons, and interactive elements. User engagement is a positive signal for search engines.

By following these best practices, you can create SEO-friendly content that not only ranks well in search engines but also resonates with your audience — leading to increased traffic and better online visibility. 

Remember, SEO is an ongoing process so continually optimize and refine your content to stay ahead of the competition.

Best Practices for Automating Image Creation

People are naturally attracted to pictures. In fact, 65% of humans are visual learners.

Including images in your blog article will increase its chances of catching your reader’s attention and enticing them to read further.

Some of the most popular AI image generators are DALL-E 2, Bing Image Creator, Dream by WOMBO, Craiyon, Stable Diffusion, and Midjourney.

Automating image creation can save time and resources while maintaining visual consistency and quality. Here are some best practices for automating image creation:

Define Image Templates: Create a set of image templates that align with your brand guidelines and visual identity. These templates should have fixed elements, such as logo placement, color schemes, and fonts, ensuring consistency across all automated images.

Use Design Tools with Automation Features: Choose design tools that offer automation features, like Adobe Photoshop with actions, or web-based platforms like Canva that allow you to create templates and apply them to multiple images effortlessly.

Dynamic Data Integration: Utilize automation tools that can dynamically incorporate data into your images. For example, if you create social media graphics for blog posts, you can automate the process of adding post titles, author names, or dates.

Batch Processing: Automate image creation by using batch processing. This allows you to apply the same design elements to multiple images simultaneously, saving time and effort.

Data-Driven Infographics: For data-heavy visuals like infographics, use tools that can automatically convert raw data into visually appealing graphs and charts. This ensures accuracy and consistency in data representation.

Responsive Design: If your images will be used across different platforms and devices, ensure they are created with responsive design principles. This way, they’ll adapt well to various screen sizes and orientations.

Image Resizing: Implement automation to generate image variants of different sizes for various purposes, such as social media thumbnails, blog post featured images, and header banners.

Image Naming Conventions: Establish a clear and organized naming convention for your automated images. This makes it easy to search, identify, and manage them in your image library.

Cloud Storage Integration: Connect your automation tools with cloud storage platforms like Google Drive or Dropbox to store and manage your automated images efficiently.

Test and Review: Regularly review the output of your automated image creation process to ensure it meets your quality standards. Make any necessary adjustments to the templates and automation settings as needed.

Backup and Version Control: Maintain backups of your image templates and regularly update them as your branding evolves. Consider using version control systems to track changes and revert to previous iterations if needed.

Human Oversight: While automation is beneficial, it’s essential to have human oversight for critical visual assets. Designers should review and approve automated image outputs to ensure they align with the brand’s aesthetics and messaging.

By following these best practices, you can streamline your image creation process, maintain brand consistency, and free up valuable design resources for more creative tasks. Keep in mind that while automation can handle repetitive tasks, the human touch and creativity are still essential for creating exceptional visual content.

Original graphics are top performers for marketers, making them worth the investment. Source: Venngage

Best Practices for Automating Video Creation

91% of consumers want to see more video content from brands. But video creation can take up to several hours or days, depending on the length of the video and the complexity of the presentation.

Fortunately, you can now create amazing videos within minutes — thanks to AI video generators.

By automating video editing, text-to-speech, and animation, AI accelerates the video creation process, saving valuable time for content creators.

Traditional video production can be expensive, requiring skilled professionals and costly equipment. AI video generators reduce your costs by automating many aspects, making video creation more accessible for businesses with limited budgets.

AI-generated videos can also include features like closed captions or sign language interpretation, making content more accessible to those with disabilities.

Here are some best practices for automating video creation:

Define Video Templates: Create a library of video templates with standardized intros, outros, text overlays, and other design elements that align with your brand. This ensures consistent branding across all automated videos.

Choose the Right Video Creation Tools: Select video creation tools that offer automation features and align with your specific needs. Look for platforms that provide templates, animations, and easy customization options. Some of the popular AI video generators on the market are Pictory, Synthesia, DeepBrain AI, InVideo, Veed.io, and Synthesys.

Automate Editing Processes: Use video editing software that supports batch processing, enabling you to apply the same edits, transitions, and effects to multiple video clips simultaneously. These tools can automatically compile video footage, add subtitles, and even suggest visual enhancements based on the content.

Automate Video Rendering: Use cloud-based rendering services to automate the rendering process, especially for longer or high-resolution videos. This helps save time and ensures a smooth workflow.

Utilize Stock Media Libraries: Integrate access to stock media libraries with your video creation platform. This allows you to easily include high-quality images, videos, and music to enhance your videos.

Script and Voiceover Automation: Use text-to-speech technology to automate voiceovers for certain types of videos. However, be mindful of the voice quality and tone, as it should align with your brand’s personality.

Mobile-Friendly Design: As mobile video consumption continues to grow, ensure that your automated videos are optimized for various screen sizes and orientations.

Remember that while automation can significantly streamline video creation, it is not a substitute for creative input and human oversight. Designers and content creators should still play an essential role in conceptualizing, strategizing, and reviewing video content to ensure it resonates with the audience and achieves the desired objectives.

Source: Oberlo

FAQs: Real Examples of Automated Blogs

What is an automated blog?

An automated blog utilizes AI or software to generate content, schedule posts, and manage interactions without the need for constant human input.

Is it okay to use AI to write blog posts?

Yes. Using AI can help create data-driven content, automate posting schedules, and enhance SEO strategies. However, human oversight ensures quality and relevance.

What are AI blogs?

AI can be a valuable tool for bloggers, enabling them to enhance their productivity and elevate the quality of their content. 

By harnessing AI-powered tools, bloggers can streamline the process of optimizing blog posts for search engines, curate relevant content from various sources, analyze data pertaining to their blog readership, and even generate new content automatically.

With advancements in AI technology, bloggers can save valuable time while delivering high-quality blog posts that resonate with their audience.

What is the best example of a blog?

  • A Better Lemonade Stand (E-Commerce)
  • Nerd Fitness (Health and Fitness)
  • MyFitnessPal (Health and Fitness)
  • Scary Mommy (Parenting)
  • Family Focus Blog (Parenting)
  • Wandercooks (Food)
  • Hike with Ryan (Travel)
  • Cup of Jo (Lifestyle)

Conclusion

Audiences now expect regular updates across multiple channels, including websites, blogs, YouTube channels, and even podcasts.

Automating parts or all of your content production process helps meet these demands without overstretching resources or compromising quality.

We’ve shown you real examples of automated blogs that you can emulate so you too can take advantage of artificial intelligence integration in content creation.

Looking ahead at future trends, we see increasing adoption rates among companies that recognize the value of AI in creating engaging original content that is relevant to both current and prospective customers alike.

Written by Julia McCoy

See more from Julia McCoy
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